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PETA Campaign: Animal Testing Breaking Hearts Petition Powered By Silverlight 3

posted by

bobfamiliar 1174 days, 18 hours, 14 minutes ago

08 March 2010PETA Campaign: Animal Testing Breaking Hearts Petition Powered By Silverlight 3 People for the Ethical Treatment of Animals’ (PETA’s) youth marketing division is constantly looking for new and innovative ways to generate attention for their campaigns. AIS created an interactive online petition utilizing Silverlight 3 technology giving site visitors the opportunity to add their own unique messages to a heart that is then added as a leaf to an ever-growing tree. The petition allows site v...